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 Lean, Lanky and Lacking - Why today's lambs have gone too far 

Lean, Lanky and Lacking - Why today's lambs have gone too far

27/08/2008 6:48:00 PM
AUSTRALIA’S lamb industry has bred its way out of higher profits by following fashionable trends instead of what works best at the processing and retail end of the lamb chain, says Cowra meat processor, Chris Cummins.

The owner of Breakout River Meats, Cowra, Mr Cummins said the industry had gone too far in the large, lean, late maturing direction and as a result was losing potential profit at several levels.

However, it was possible to reverse the trend if breeders took the right genetic steps, he said.

Mr Cummins has been in the meat game for about 30 years, beginning with cattle, but quickly moving to sheep.

In the past 10 years he had noticed a wayward trend which was costing the industry – and very few people seemed to have realised this, he said.

* Extract from a full report in The Land, NSW, August 28 edition.

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Date: Newest first | Oldest first
The style of lamb breeders are producing is a direct result of years of being penalised by processors for having over finished stock. The "fashionable trends" are not set by producers but the processors and end user. We adapt to supply what the market demands - and the demands are the trends Mr Cummins is knocking. Please don't kick the breeders, we have sore enough rear ends as the "price takers" - always the butt of every whinge , complaint and negative observation by all the middle men who make their profits off our hard work.
Posted by incommunicado on 28/08/2008 2:39:29 PM
Who is looking for more profits?

It would appear that the processing and retail end want more, with little consideration for the producer.

Australia produces a wide variety of breeds of lamb, yet the processor is still talking about shape etc.

When does the consumer get a choice with the breed of lamb being displayed with the retail product as is done in many overseas countries?

It does not matter whether it is a Dorset, Suffock, Damara or Dorper lamb being sold in the saleyards, they all have their different tastes and textures, yet the buyers discriminate with all the BS that they go on with about shape etc.

If the consumer had a choice everyone would benefit.

Posted by jerangle on 29/08/2008 10:47:14 AM
Maybe we just need to cross them with Kiwi lambs.

I hear they have the opposite problem!

Posted by Common Cents on 1/09/2008 12:11:13 PM

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Long, lanky and lean lambs are harder to finish, have less desirable cut shape and lower yield and are costing the lamb industry money, says Breakout River Meats owner, Chris Cummins.
Long, lanky and lean lambs are harder to finish, have less desirable cut shape and lower yield and are costing the lamb industry money, says Breakout River Meats owner, Chris Cummins.
Q: Has the lamb industry become too focussed on production figures at the expense of customer satisfaction?

Yes - lambs are now too hard to finish
(48.7%)

No - carcase yields have never been better
(23.4%)

Undecided - more information needed
(27.8%)

Total Votes: 158
Poll Date: 27/08/2008

26/11/2008 | If we're serious about roo farming, we'll need to start with a breeding program and kangaroo EBVs for marbling and tenderness.
 
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